According to research, 36% of sellers would definitely use their agent again, 25% of buyers would go back to the agent they dealt with, and 57% of buyers would recommend the agent to family and friends.
Grow your business and stand out in the crowd by adopting these 8 resolutions on how to deliver great customer service:
- Resolve to demonstrate a transparent process from start to finish
- Resolve to always be honest
- Resolve to always deliver empathy and care
- Resolve to always be proactive
- Resolve to always be transparent when it comes to pricing
If your buyers are unsure about the price of a property, you can provide them with a list of recent sales and property reports or create a list of resources as a reference. You can also add a widget to your website that will provide information in this matter.
- Resolve to deliver great communication and accountability
Regular contact and follow-up at every stage is essential as buyers appreciate agents who go the extra mile as well as the option to make a final offer in a negotiation. Examine your processes around calling clients back and how those conversations are managed.
- Resolve to be friendly and approachable
Buyers highly appreciate agents who are easy to talk to and ask questions at any time, or who coached and mentored them through the sale/purchase process. Always remember to smile and be professional.
- Resolve to deliver relationships, not transactions
Buyers are impressed by agents who invest in the relationship with them as a long-term client, not just a lead or a transaction. How do you make your buyers – and potential ones – feel like people, not numbers? How are you helping build a local community?
Excellent customer service often comes down to consistently checking in with your buyers and making sure they are happy with your services as well as the process of working with you. If you can do that successfully, you are on your way to becoming known for providing excellent customer service.
